Definition
A betting limit is the maximum amount a sportsbook allows you to wager on a single bet. Limits vary by sport, market, book, and bettor. Winning players often get 'limited'—their max bet reduced to tiny amounts—as books try to minimize their exposure to sharp action.
Example
Your normal NFL spread limit is $5,000. After a winning month, you try to bet $1,000 and get a message: 'Maximum wager: $47.83.' You've been limited. The book no longer wants your action on main markets.
Common Questions
How do I know if I'm limited?
How do I know if I'm limited?
Try placing your normal bet amount. If the max accepted is much lower than before, you're limited. Some books limit silently (just reduce max), others explicitly tell you.
Can I get unlimited at any book?
Can I get unlimited at any book?
Sharp books like Pinnacle rarely limit. Circa and some offshore books offer high limits. But most US legal books will limit anyone who wins consistently—it's just a matter of time.